Multiplatform news for 21 years...
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| May 17, 2012 | The Morning BRIDGE | The Evening BRIDGE | The BRIDGE | Events | About Us | The Staff | Contact Us | Advertise | Subscribe |
Strategy & Tactics  A deep understanding of the business models, playing fields and competitive opportunities in today’s rapidly changing media landscape is the core proficiency of the MediaBiz Strategy & Tactics team.Over the past several decades, we have advised dozens of companies seeking to enter or expand their presence in the video, data and voice businesses. Our past and present client list includes major programmers, manufacturers, software providers and even telcos seeking entrance to multiplatform opportunities. Our principal consultant is Paul Maxwell, a Cable TV Hall of Fame visionary who brings a proven track record of forecasting future business opportunities ... and pitfalls. In his more than 40 years in the multichannel world, Paul has served as consultant, board member and long term advisor to many of the top companies in the business. Paul’s team includes a unique mix of hands-on, experienced practitioners in multiplatform businesses with a long history of compiling, interpreting and disseminating real data about the media marketplace as it exists today. Further expanding the MediaBiz Strategy and Tactics capabilities are a number of partner companies – including Argo Systems, SNL Kagan, Cable Data and others – who help further broaden our industry reach and understanding. For companies seeking real world expertise on the personalities, the playing fields, the opportunities and the pitfalls of today’s rapidly changing media matrix, the MediaBiz Strategy & Tactics team offers a unique service. |